• life
  • is
  • beautiful
  • you
  • are
  • lovely
The Row: Ares House By Daniel Arsham
Made With
HAZE (Adrian Stein & Zac Hall)
In Collaboration With
Daniel Arsham
Future Galerie
User Experience Design
Touchdesigner Programming
Remote Installation Support
Quality Assurance Testing

Infinity Room for Daniel Arsham’s Installation at Art Basel Miami

The Row’s Ares House is a metaverse architecture project designed by internationally acclaimed artist Daniel Arsham. It is one of thirty 3D designs featured in The Row, a members-only real estate community on the Mona platform.

The Ares House is a futuristic take on a traditional Greek villa. It is made of white marble and features a series of geometric shapes. The house is also partially buried underground, giving it a sense of mystery and intrigue.

The Ares House was first presented at Art Basel Miami Beach in 2022. The installation utilized large, high-resolution, LED screens to display an animated walk-through of the house. An infinity mirror created a kaleidoscope of video content culled from the Everyrealm/Mona spaces. Concert-level speakers enhanced the presentation, immediately transporting guests to a fully-digital metaverse realm.

The Row’s Ares House is a unique and innovative project that blurs the lines between the physical and digital worlds. It is a testament to Arsham’s creativity and his ability to create immersive and thought-provoking experiences.

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